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Tuesday, 07 September 2010
 
 
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POTENTIAL DOWNTOWN REVITALIZATION PROJECT

On August 5, 2009, the Community Development Commission of the City of Baldwin Park entered into an exclusive negotiation agreement (ENA) with developer Olson Land Projects for the pursuit of formulating a potential downtown revitalization project.

It has been a vision of the City Council and Community Development Commission (Commission) to revitalize the downtown which offers significant opportunity for growth, into a vibrant urban center with quality retail, dining, entertainment, shopping and other amenities.  This is an opportunity to improve the City’s downtown, its economy and amenities available to the community through redevelopment. 

Often community members have to go to other communities for their shopping, dining and entertainment needs, resulting in significant sales tax leakage annually. This is the money that our residents might be spending at other cities. There is a need to capture some of this leakage to provide additional resources to improve City services and the quality of life in the community.

Revitalization in the downtown is anticipated to attract retailers, entertainment, dining and housing opportunities, and help the City boost its economic base by capturing some of this sales tax leakage.

Despite the economic downturn, the downtown remains a very viable development opportunity and the City has attracted a qualified developer to work towards the potential revitalization of the downtown. 

Olson Land Projects, based in Seal Beach, is a developer that has helped revitalize communities in California since 1988.  The company is recognized as a LEED (Leadership in Energy and Environmental Design) certified builder by the U.S. Green Building Council and received several regional and national awards. 

The developer understands that successful redevelopment requires a committed partnership between the property owners, the City, and the developer, along with support from the community. The ENA emphasizes exploring partnerships/collaborations with stakeholders, other partners such as non-profits and/or other specialty development partners. Olson is expected to conduct outreach with the community and all stakeholders to gather community expectations and input, as part of the planning process.

The site under consideration by this ENA is approximately 19.8 acres and generally bounded by Palmrose Street to the north, Bogart Avenue to the east and south, and Maine Avenue to the west, not including the properties at Southwest corner of Bogart and Ramona Avenues.

For more information, you may contact the Community Development Department at (626) 960-4011, extension 495.

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